60 Experts Share their Number 1. Growth Hacking Tip
A writer needs a reader.
A blogger needs an audience.
Often, we have wonderful things to say about our chosen topic, but our audience is small. It can be disheartening to write fascinating articles and posts, only to have them overlooked.
A clever writer needs to also be a clever marketer. It’s not enough to write the words for your posts – you must sell them to others.
That doesn’t necessarily mean that money changes hands, of course. (Although if you do well marketing, money will eventually start changing hands in some fashion).
What the savvy blogger needs is to market themselves and their message.
You need to let the world know that you’re here, you’re saying important things, and that they should be hanging on your every word.
Of course, if marketing your blog was simple, there would be no need to learn from the experts. But even if you already have a solid grasp on self-promotion, it’s worth it to see what others have to say on the subject.
It’s quite possible that you have one area of marketing and growth perfected. But what about the other areas you haven’t explored? Do you even know the full opportunities there are for hacking growth and finding market share in the industry? If you haven’t had a chance to see what’s out there, it’s impossible to say that you’re an expert across the full field.
In fact, it’s probably impossible to ever truly be an expert in marketing and growing audiences online simply because there are always changes.
There is always a new hack.
There is always a new area of the internet to explore.
There is always more to learn.
We’ve rounded up feedback from 60 bloggers across a range of industries. We’ve compiled their top marketing tips here as a guide to the top growth hacking tips for bloggers.
"You want to growth hack - then build a reputation for genuinely caring"
You want to “growth hack,” then build a reputation for genuinely caring, add value with your content and connection, and the growth will come. A Brand is what you do… a Reputation is what people Remember and Share.
In today’s digital world it’s all too easy for us as brands and individuals to let our relationship-building muscles atrophy. We get caught up in a multitasking whirlwind of emails, social updates and text messages where it’s easy to let a connection or a conversation fall through the cracks. We’re super-connected, yet somehow disconnected at the same time. This puts us at risk of losing the very relationships that help us prosper as companies and people.
It is time to rebuild our one-on-one communication skills and muscles that we’ve forgotten in our rush to new technologies. These skills scale via social because most participate vicariously via the few who interact publicly.
You want to “growth hack,” then build a reputation for genuinely caring, add value with your content and connection, and the growth will come. A Brand is what you do… a Reputation is what people Remember and Share.
Relationships are like muscle tissue… the more they are engaged, the stronger and more valuable they become.