About this Campaign

What better way of finding the perfect pair of jeans, than making it yourself. 

Jean & Tonic is the first premium denim brand that allows you to be an ESSENTIAL part of the design process of your jeans. We created a friendly online interface that lets you, the customer, design your jeans in 5 simple steps.

 Jean & Tonic is bringing the traditional tailoring experience to the digital world, by allowing you to personalize your jeans in an e-tailoring platform. 

Have a say in your denim, and a say in the details. All your choice, all for the same price.